Exmoor guide marks Chinese New Year

By in Business

THE popular Exmoor Pocket Guide, an introduction to the National Park, has been produced in Chinese to celebrate the Year of the Rooster.

The guide is produced by Exmoor National Park Authority and is one of several covering a range of subjects to help people get the most out of their visit to Exmoor.

It is aimed at those who want to learn more about Exmoor National Park, its wildlife, butterflies, moorland birds, rivers and streams, woodlands and ‘Dark Skies’.

Ben Totterdell, from the park authority, said: “We know that not many Chinese people are visiting Exmoor at the moment and so there is real potential to encourage more visitors from mainland China to come and discover this beautiful corner of the UK.

“We are also hoping to welcome more members of the local Chinese community, some of whom have kindly helped us with the translation.

“Promoting international tourism in national parks is one of the actions in Defra’s eight-point plan for national parks and we look forward to welcoming many more overseas visitors from China and other countries across the world.”

Pocket Guides are available from Exmoor National Park Centres and other outlets across the moor or from the Exmoor National Park website ‘learning-resources’.